We’re looking for a Marketing Executive to join our small team in Australia. You will support the team with marketing planning and campaign management & activation within the market. We would prefer to consider candidates who are based in Sydney or within commutable distance to Sydney.

About Yoto

Yoto is a screen-free interactive audio platform for kids. We make carefully connected audio players that kids control, with no microphones, cameras or ads. We have a catalogue of audio that inspires creative play and learning with 1,000+ titles in our card store from top creators, publishers and labels - think Disney, Marvel, Roald Dahl and Universal Music. We also create Yoto Originals like this one.

• Voted the 14th fastest-growing private software technology company in Britain in The Sunday Times 100 Tech 2025; and named the 94th fastest-growing company in Europe in the prestigious FT1000.
• Ranked 9th in Fast Company's Most Innovative Companies in 2024; and featured in the Sifted 100 fastest-growing startups across the UK&I by revenue growth.
• Featured in Bloomberg’s 25 UK startups to watch in 2023; and ranked second fastest growing tech company in the UK in the Deloitte Fast50.
• Named one of TIME Magazine’s Top 100 Inventions of 2020.
• We’re 180+ employees spread across the UK, US, France, Australia, Canada, Singapore and China.. and growing!

We’re on a mission to be the soundtrack of childhood, and help families on their own unique adventures. By creating products that inspire independent play, we help families discover and grow with an inspiring world of audio - and we would like you to help us achieve it! 

Yoto’s Marketing & Creative Team

We’re a global team looking after brand and product marketing, communications and creative, with multi-disciplinary marketing teams in key regions – the USA, UK, France and now Australia. We work closely with teams across the business, particularly our friends in the commercial, product, tech and content teams.

The Australian marketing team is focused on increasing awareness and consideration of our brand and products, while collaborating closely with the commercial team to achieve strong, profitable growth.

What you’ll be doing:

• Support with the management of the Australian marketing calendar
  
• Write campaign creative briefs, managing through the process with creative team
  
• Execute and launch campaigns, working closely with various teams to activate (brand & product, retention, performance, PR, social, e-commerce, content etc).
  
• Work closely with the content team, publishers, and other licence holders to manage and execute communication around releases
  
• Support with the planning and execution of new product launches and brand campaigns in the market
  
• Helping to deliver retail communications such as newsletters and POSM
  
• Working closely with the acquisition team to provide insights and assets for optimising ads
  
• Organisation of consumer/trade events plus attendance where appropriate
  
• Project budget management, ensuring spend is closely monitored and invoices are processed
  
• Weekly reporting; commercial, campaign and projects.
  

What you’ll bring:

• At least 2 years experience either brand or agency side in a similar role in the Australian market
  
• A self-starter, clear communicator and a fast learner
  
• A critical and strategic thinker
  
• Works well with cross-functional teams across different timezones and fosters a collaborative environment within the marketing team
  
• Able to quickly adapt to changing market conditions and company priorities
  
• Focused on achieving measurable outcomes and meeting ambitious targets
  
• Comfortable with the ambiguity of working in a fast paced scaleup environment

Nice to have:

• Experience working with global entertainment rights holders
  
• Experience working in the family/kids space
  
  

Salary: AU$75,000 - AU$85,000 based on experience

What you can expect from Yoto:

• Flexibility: Sydney based - hybrid working. Whilst we establish the Australian team this role will initially be remote however the longer term expectation will be office presence on average once a week
• Financial: 11.5% Superannuation, Group Life & Disability policy - AU$50k with Allianz
• Health & Wellness: Bronze cover (single) with Allianz
• Time Off: 25 days of holiday per year, plus bank holidays. On top of this, you also receive your birthday off, plus 1 extra day of holiday for every year worked after you hit your 2 year anniversary, up to 5 extra days. After 4 years of service, you are also eligible for our sabbatical policy offering up to 3 months' of unpaid sabbatical.
• Helping Families: Variety of family-friendly leave, including carers leave.
• People & Planet: Up to 2 volunteer days per year. A Book Allowance of up to AU$100 a year to contribute to your professional development.
• Fun Perks: You receive your very own Yoto player and starter pack of cards! And you'll get the chance to meet the global team at our annual YotoFest.

Equity and Diversity

At Yoto, we love creating a world where childhood is rich with discovery and joy. We’re also passionate about building a workplace where everyone can thrive - both professionally and personally. We value flexibility and give our team the freedom to balance life and work in ways that suit them.

We're committed to fostering a safe, diverse, and inclusive environment where all individuals, regardless of their background, feel valued and supported. Our Diversity, Equity and Inclusion group holds bi-monthly forums to elevate diverse voices and perspectives, ensuring everyone at Yoto feels heard, respected, and appreciated.

We don’t just embrace differences - we celebrate them. We share audio content from a vibrant and diverse community of creators (check out our DEI selection), and we are building a team that reflects that same diversity. We invite candidates from all walks of life to explore opportunities with us and join a company that champions flexibility, equity, and inclusion. Take a look at our website for more information on our approach to People and Planet.

Please only apply or engage with Yoto jobs posted on our careers page (careers.yotoplay.com or careers.yotoplay.com/en). All correspondence from our Talent team will only come through Teamtailor, our application tracking system.